How Colour Affects Your Brand Perception
- Posted by - admin
- On -
Learn how a simple change of colour can increase the value of your brand. Customer perception goes beyond just the image itself.
“84.7% of consumers cite colour as the primary reason they buy a particular product.”
“Research reveals people make a subconscious judgment about an environment or product within 90 seconds of initial viewing. Between 62% and 90% of that assessment is based on colour alone.”